What Road Ahead for Microsoft the Company?
The article discusses the Microsoft Corporation, a computer software company, as it prepares to release its next operating system, Windows Vista. Though Microsoft is one of the most successful companies in the world, it faces several challenges in the 2000s, as changing business models and the popul...
| Publicado en: | Communications of the ACM Vol. 50; no. 2; pp. 15 - 19 |
|---|---|
| Autor principal: | |
| Formato: | Artículo |
| Publicado: |
Association for Computing Machinery
Feb2007
|
| Materias: | |
| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=23875834&site=ehost-live header: @attributes: shortDbName: hlh uiTerm: 23875834 longDbName: Humanities International Complete uiTag: AN controlInfo: bkinfo: jinfo: jid: 00010782 ACM jtl: Communications of the ACM issn: 00010782 maglogo: N pubinfo: dt: Feb2007 vid: 50 iid: 2 pid: 68 pub: Association for Computing Machinery artinfo: ui: 23875834 10.1145/1216016.1216036 ppf: 15 ppct: 4 formats: tig: atl: What Road Ahead for Microsoft the Company? aug: au: Cusumano, Michael A. affil: Professor, MIT Sloan School of Management su: Microsoft Corp. Computer software industry High technology industries Windows (Graphical user interfaces) Computer operating systems Business planning sug: subj: Microsoft Corp. Computer software industry High technology industries Windows (Graphical user interfaces) Computer operating systems Business planning ab: The article discusses the Microsoft Corporation, a computer software company, as it prepares to release its next operating system, Windows Vista. Though Microsoft is one of the most successful companies in the world, it faces several challenges in the 2000s, as changing business models and the popularity of open source software threaten its position. To ensure its future success, the author claims that Microsoft must work to regain its image as a youthful company that strives to innovate and make people's lives easier. pubtype: Periodical doctype: Article src: R language: English refInfo: copyright: @attributes: flag: Y dt: @attributes: year: 2007 holdings: @attributes: islocal: N |
|---|