Further Evidence That Psychological Reactance Can Be Modeled as a Combination of Anger and Negative Cognitions.

The primary objective of this investigation was to validate the recent operationalization of state reactance as a latent construct comprised of both affective and cognitive components. In addition to testing the operationalization of reactance, the authors tested the conceptual coherence of this con...

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Detalles Bibliográficos
Publicado en:Communication Research Vol. 34; no. 3; pp. 255 - 277
Autores principales: Quick, Brian L., Stephenson, Michael T.
Formato: Artículo
Publicado: Sage Publications Inc. Jun2007
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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        atl: Further Evidence That Psychological Reactance Can Be Modeled as a Combination of Anger and Negative Cognitions.
      aug:
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          Quick, Brian L.
          Stephenson, Michael T.
        affil:
          University of Illinois, Urbana—Champaign
          Texas A&M University
      su:
        Condom advertising
        Psychological reactance
        Choice (Psychology)
        Control (Psychology)
        Autonomy (Psychology)
        Message processing (Telecommunication)
        Communication
        Information theory
        Television advertising
        Multivariate analysis
        Latent variables
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        subj:
          Condom advertising
          Psychological reactance
          Choice (Psychology)
          Control (Psychology)
          Autonomy (Psychology)
          Message processing (Telecommunication)
          Communication
          Information theory
          Television advertising
          Multivariate analysis
          Latent variables
      keyword:
        condom ads
        message processing
        psychological reactance
      ab: The primary objective of this investigation was to validate the recent operationalization of state reactance as a latent construct comprised of both affective and cognitive components. In addition to testing the operationalization of reactance, the authors tested the conceptual coherence of this construct by examining its association with threat-to-choice perceptions and ad persuasiveness of condom ads. Across seven condom television ads, the authors found evidence in support of treating reactance as a latent variable comprised of negative cognitions and state anger. An invariance test demonstrated that both of these variables loaded on reactance equivalently across all seven ads. In addition, results indicate that threat-to-choice perceptions are positively associated with reactance, thus providing conceptual consistency of this operationalization with Brehm's explication of reactance. Furthermore, the authors found evidence suggesting a negative association between ad persuasiveness with reactance and threat-to-choice perceptions.
      pubtype: Academic Journal
      doctype: Article
      src: R
    language: English
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