HC in exclusive iPhone deal.

The article describes a business deal between the British publishing company HarperCollins Publishers Ltd. (HC) and the computer software company Apple Inc. Apple's digital media product called the iPhone will offer downloads of portions of HC publications to its users, who then could purchase the e...

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Bibliographic Details
Published in:Bookseller no. 5306; p. 3
Format: Article
Published: Bookseller Media Ltd 11/9/2007
Subjects:
Online Access:View this record in EBSCOhost
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        atl: HC in exclusive iPhone deal.
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        HarperCollins Publishers Ltd.
        Apple Inc.
        iPhone (Smartphone)
        Electronic books
        Digital media
        Publishing
        Marketing
        Equipment & supplies
      sug:
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          HarperCollins Publishers Ltd.
          Apple Inc.
          iPhone (Smartphone)
          Electronic books
          Digital media
          Publishing
          Marketing
          Equipment & supplies
      ab: The article describes a business deal between the British publishing company HarperCollins Publishers Ltd. (HC) and the computer software company Apple Inc. Apple's digital media product called the iPhone will offer downloads of portions of HC publications to its users, who then could purchase the entire publication at the retail price. The sales of the iPhone in the U.S. and the anticipated sales in Great Britain are mentioned and the issue of electronic books is discussed.
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    language: English
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