Publishers clash over green values.
Information about the seminar sponsored by the magazine on environmentalism in the publishing industry is presented. Topics also include green marketing and paper sourcing and the tension between business growth and sustainability. Helen Fraser, the managing director of publishing company Penguin Bo...
| Publicado en: | Bookseller no. 5321; p. 8 |
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| Autor principal: | |
| Formato: | Proceedings |
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Bookseller Media Ltd
2/29/2008
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| Materias: | |
| Acceso en línea: | Ver este registro en EBSCOhost |
| Sumario: | Information about the seminar sponsored by the magazine on environmentalism in the publishing industry is presented. Topics also include green marketing and paper sourcing and the tension between business growth and sustainability. Helen Fraser, the managing director of publishing company Penguin Books, asked for an industry wide environmental standard. The seminar featured several speakers including Mic Cady, the editorial manager at AA Publishing, and the author John Grant. |
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