Innovation and Industrial Espionage in Eighteenth-Century France: An Investigation of the Selling of Silks through Samples.

Although there is a considerable literature on the pre-eminence of French patterned silks in the fashion markets of eighteenth-century Europe, there is little consideration of the processes by which interest in these products was maintained season after season in the face of competition from an incr...

Descripción completa

Detalles Bibliográficos
Publicado en:Journal of Design History Vol. 12; no. 3; pp. 271 - 293
Autor principal: Miller, Lesley Ellis
Formato: Artículo
Publicado: Oxford University Press / USA 1999
Materias:
Acceso en línea:Ver este registro en EBSCOhost
fields @attributes:
  recordID: 1
pdfLink:
plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=32925276&site=ehost-live
header:
  @attributes:
    shortDbName: hlh
    uiTerm: 32925276
    longDbName: Humanities International Complete
    uiTag: AN
  controlInfo:
    bkinfo:
    jinfo:
      jid:
        09524649
        BII
      jtl: Journal of Design History
      issn: 09524649
      maglogo: N
    pubinfo:
      dt: 1999
      vid: 12
      iid: 3
      pid: 622
      pub: Oxford University Press / USA
    artinfo:
      ui:
        32925276
        10.1093/jdh/12.3.271
      ppf: 271
      ppct: 22
      formats:
      tig:
        atl: Innovation and Industrial Espionage in Eighteenth-Century France: An Investigation of the Selling of Silks through Samples.
      aug:
        au: Miller, Lesley Ellis
        affil: Winchester School of Art, University of Southampton
      su:
        Silk industry
        Sampling (Process)
        Fashion design
        Fashion merchandising
        Clothing industry
        Economic competition
        French economy
        Law
        Eighteenth century
        Lyonnais (France)
        France
      sug:
        subj:
          Lyonnais (France)
          France
          Silk industry
          Sampling (Process)
          Fashion design
          Fashion merchandising
          Clothing industry
          Economic competition
          French economy
          Law
          Eighteenth century
      keyword:
        design
        eighteenth century
        marketing
        samples
        silk
        textiles
      ab: Although there is a considerable literature on the pre-eminence of French patterned silks in the fashion markets of eighteenth-century Europe, there is little consideration of the processes by which interest in these products was maintained season after season in the face of competition from an increasing number of manufactories. This article addresses this omission, by concentrating on one particular selling practice of the Lyons silk industry, that of selling by samples. It charts the transformation in manufacturers' perception of samples from useful marketing tools into dangerous sources of information for illegitimate imitators.
      pubtype: Academic Journal
      doctype: Article
      src: R
    language: English
    refInfo:
    copyright:
      @attributes:
        flag: Y
      dt:
        @attributes:
          year: 1999
    holdings:
      @attributes:
        islocal: N