WHO OWNS WHAT?

The article focuses on the impact of technology on authors' fast promotion of themselves and direct selling of contents on their authorship. Accordingly, authors at the present time are using publishers to get exposure and maximize their revenues and opportunities and that once a book is past, they...

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Bibliographic Details

Published in:	ForeWord Vol. 11; no. 6; pp. 11 - 12
Main Author:	Daniels, Martyn
Format:	Article
Published:	ForeWord, Inc. Nov/Dec2008
Subjects:	Author-publisher relations Direct marketing On-demand printing Digital printing presses Technology
Online Access:	View this record in EBSCOhost