By Its Cover.
The article discusses the profusion of extremely long titles on nonfiction books published in the early 21st century, such as "Fleeced: How Barack Obama, Media Mockery of Terrorist Threats, Liberals Who Want to Kill Talk Radio, the Do-Nothing Congress, Companies That Help Iran, and Washington Lobbyi...
| Publicado en: | Columbia Journalism Review Vol. 48; no. 1; pp. 9 - 11 |
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| Autor principal: | |
| Formato: | Artículo |
| Publicado: |
Columbia Journalism Review
May/Jun2009
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=39748063&site=ehost-live header: @attributes: shortDbName: hlh uiTerm: 39748063 longDbName: Humanities International Complete uiTag: AN controlInfo: bkinfo: jinfo: jid: 0010194X CJR jtl: Columbia Journalism Review issn: 0010194X maglogo: N pubinfo: dt: May/Jun2009 vid: 48 iid: 1 pid: 126 pub: Columbia Journalism Review artinfo: ui: 39748063 ppf: 9 ppct: 2 formats: tig: atl: By Its Cover. aug: au: Evans, Sacha su: Book titles Fleeced: How Barack Obama, Media Mockery of Terrorist Threats, Liberals Who Want to Kill Talk Radio, the Do-Nothing Congress, Companies That Help Iran & Washington Lobbyists for Foreign Governments Are Scamming Us... (Book) Internet marketing Book promotions Publishing Nonfiction reading materials sug: subj: Book titles Fleeced: How Barack Obama, Media Mockery of Terrorist Threats, Liberals Who Want to Kill Talk Radio, the Do-Nothing Congress, Companies That Help Iran & Washington Lobbyists for Foreign Governments Are Scamming Us... (Book) Internet marketing Book promotions Publishing Nonfiction reading materials ab: The article discusses the profusion of extremely long titles on nonfiction books published in the early 21st century, such as "Fleeced: How Barack Obama, Media Mockery of Terrorist Threats, Liberals Who Want to Kill Talk Radio, the Do-Nothing Congress, Companies That Help Iran, and Washington Lobbyists for Foreign Governments Are Scamming Us... and What to Do About It" by Dick Morris. The value of such titles as marketing tools laden with keywords for internet search engine optimization is discussed. pubtype: Periodical doctype: Article src: R language: English refInfo: copyright: @attributes: flag: Y dt: @attributes: year: 2009 holdings: @attributes: islocal: N |
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