Service Innovation and Management : Digitalization, Service Infusion and Customer Experience
This open access book investigates how digitalization and service infusion are changing service provision and the customer experience. It highlights the central role of service management and service innovation in making these changes not only appear in theory but also implementing them in business...
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| Formato: | Libro |
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Springer
2025
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| Acceso en línea: | Ver este registro en EBSCOhost |