The Different Aspects of Greenwashing
In this book, the concept of greenwashing is discussed from different perspectives. Thus, the concept will be examined within the scope of finance, marketing and management. The positive and negative consequences of greenwashing activities carried out by businesses will be analyzed with examples. In...
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| Formato: | Libro |
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Nova
2025
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=4321802&site=ehost-live header: @attributes: shortDbName: nlebk uiTerm: 4321802 longDbName: eBook Collection (EBSCOhost) uiTag: AN controlInfo: bkinfo: btl: The Different Aspects of Greenwashing aug: au: Selay Ilgaz Sümer sertl: Marketing and Operations Management Research isbn: 9798895303696 imageinfo: pubinfo: dt: @attributes: year: 2025 month: 01 day: 01 pub: Nova pubContract: Nova Science Publishers, Inc. place: New York price: 0.01 limitsGroup: maxCheckoutDays: 1500 pda: N printPagesOffline: 100 printPagesOnline: 100 previewPages: 10000 artinfo: ui: 4321802 1543487360 formats: fmt: @attributes: type: EB doid: NL$4321802$PDF caption: PDF download: Y tig: atl: The Different Aspects of Greenwashing ptl: The Different Aspects of Greenwashing aug: au: Selay Ilgaz Sümer sug: subj: BUSINESS & ECONOMICS / General ab: In this book, the concept of greenwashing is discussed from different perspectives. Thus, the concept will be examined within the scope of finance, marketing and management. The positive and negative consequences of greenwashing activities carried out by businesses will be analyzed with examples. In addition, the issue of greenwashing will also be discussed from an ethical point of view. This book will be an important resource for postgraduate students and researchers in all disciplines, and academics. pubtype: eBook doctype: Book ougenre: Book language: English copyright: @attributes: flag: N copyrightText: holdings: @attributes: islocal: N |
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