Listing eBay masculinity: erotic exchanges and regulation in 'gay' and 'gay interest' underwear and swimwear auctions.

eBay underwear and swimwear sellers incorporate gay identities and female masculinities into the eBay site. They indicate that the men depicted in listings are gay, suggest listings that are of interest to gay men, and include unconventional bodily presentations. While eBay asserts its role as a sel...

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Publicado en:Journal of Gender Studies Vol. 19; no. 1; pp. 43 - 59
Autor principal: White, Michele
Formato: Artículo
Publicado: Taylor & Francis Ltd Mar2010
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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        au: White, Michele
        affil: Department of Communication, Tulane University, New Orleans, USA
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        eBay Inc.
        Gay identity
        Websites
        Gay men
        Bathing suits
        Human sexuality
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          eBay Inc.
          Gay identity
          Websites
          Gay men
          Bathing suits
          Human sexuality
      keyword:
        clothing
        e-commerce
        gender
        genitals
        Internet
        sexuality
      ab: eBay underwear and swimwear sellers incorporate gay identities and female masculinities into the eBay site. They indicate that the men depicted in listings are gay, suggest listings that are of interest to gay men, and include unconventional bodily presentations. While eBay asserts its role as a selling platform, gay underwear and swimwear listings are often a byproduct of men's interests in self-display and communication with other men. Their sexual representations conflict with eBay's heteronormative focus and the company often regulates them. I reflect on the political influence gay clothing sellers have when imaging their gym-built bodies, soft flesh, uneven physiques, genital bulges, and flaccid penises. The humanities-oriented methods of close visual, textual, and theoretical analysis assist me in considering over 1000 eBay listings and related profiles from the English-language website. I argue that these sellers deserve critical deliberation because they undermine eBay's normalizing discourses and traditional ideas about gender, sexuality, and embodiment.
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