The Mobilizer's Dilemma: Crisis, Empowerment, and Collective Action.
Collective action can be problematic for two reasons - we may get little or no additional benefit from our own efforts should we choose to contribute (the ëfficacy problem"), yet we will enjoy the benefits of others' efforts even if we fail to contribute (the free-rider problem"). Movement mobilizer...
| Publicado en: | Social Forces (University of North Carolina Press) Vol. 81; no. 3; pp. 979 - 999 |
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| Autores principales: | , |
| Formato: | Artículo |
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Oxford University Press / UK
March 2003
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=507811569&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 507811569 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 00377732 SFR jtl: Social Forces (University of North Carolina Press) issn: 00377732 maglogo: N pubinfo: dt: March 2003 vid: 81 iid: 3 pid: 622 pub: Oxford University Press / UK artinfo: ui: 507811569 10.1353/sof.2003.0047 ppf: 979 ppct: 20 formats: fmt: – @attributes: type: T – @attributes: type: P size: 73KB tig: atl: The Mobilizer's Dilemma: Crisis, Empowerment, and Collective Action. aug: au: Vasi, Ion Bogdan Macy, Michael su: Social movements Political participation Mass mobilization Crisis management Collective behavior sug: subj: Social movements Political participation Mass mobilization Crisis management Collective behavior keyword: Political mobilization ab: Collective action can be problematic for two reasons - we may get little or no additional benefit from our own efforts should we choose to contribute (the ëfficacy problem"), yet we will enjoy the benefits of others' efforts even if we fail to contribute (the free-rider problem"). Movement mobilizers address the free-rider problem by issuing crisis messages that call attention to impending disaster and the urgent need for action. These messages discourage free riding by making clear that soon there may be no more public resources to enjoy for free. Mobilizers address the efficacy problem by issuing empowerment messages that emphasize the fact that positive change is possible and is, in fact, happening. Crisis messages are especially prominent in the tragedy of the commons" because of the accelerating impact of over consumption. The mobilizer's dilemma" is that crisis messages may actually backfire by undermining belief in the ability to make a difference," while empowerment messages affirm efficacy but encourage free riding. We tested the hypothesized effects of crisis and empowerment messages under controlled conditions in the laboratory. In two separate experiments, members of a large group were confronted with a resource depletion problem under conditions of uncertainty. We manipulated the content of persuasive messages and measured the effect on self-restraint in harvesting the commons. The results confirmed the mobilizer's dilemma and pointed to a way out. Reprinted by permission of the publisher. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
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