Validity of Eye Movement Methods and Indices for Capturing Semantic (Associative) Priming Effects.

Purpose: The purpose of this investigation was to evaluate the usefulness of eye movement methods and indices as a tool for studying priming effects by verifying whether eye movement indices capture semantic (associative) priming effects in a visual cross-format (written word to semantically related...

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Bibliographic Details

Published in:	Journal of Speech, Language & Hearing Research Vol. 52; no. 1; pp. 31 - 49
Main Authors:	Odekar, Anshula, Hallowell, Brooke, Kruse, Hans, Moates, Danny, Choo-Yang Lee
Format:	Article
Published:	American Speech-Language-Hearing Association February 2009
Subjects:	Free association (Psychology) Priming (Psychology) Eye movements
Online Access:	View this record in EBSCOhost