The Effectiveness of Stratified Constructed Week Sampling for Content Analysis of Electronic News Source Archives: AP Newswire, Business Wire, and PR Newswire.

This study extends the content analysis sampling literature through exploration of sample size requirements for electronic news source archives. Significantly larger samples are required to achieve representativeness for AP Newswire, Business Wire, and PR Newswire than for more traditional sources o...

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Publicado en:Journalism & Mass Communication Quarterly Vol. 86; no. 4; pp. 862 - 884
Autores principales: Connolly-Ahern, Colleen, Ahern, Lee A., Bortree, Denise Sevick
Formato: Artículo
Publicado: Association for Education in Journalism & Mass Communication Winter2009
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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        atl: The Effectiveness of Stratified Constructed Week Sampling for Content Analysis of Electronic News Source Archives: AP Newswire, Business Wire, and PR Newswire.
      aug:
        au:
          Connolly-Ahern, Colleen
          Ahern, Lee A.
          Bortree, Denise Sevick
      su:
        Associated Press
        Business Wire Inc.
        PR Newswire Association LLC
        Statistical sampling
        Content analysis
        Digital resources for archives
        Journalism research
        Research methodology
        American journalism
        Methodology
      sug:
        subj:
          Associated Press
          Business Wire Inc.
          PR Newswire Association LLC
          Statistical sampling
          Content analysis
          Digital resources for archives
          Journalism research
          Research methodology
          American journalism
          Methodology
      ab: This study extends the content analysis sampling literature through exploration of sample size requirements for electronic news source archives. Significantly larger samples are required to achieve representativeness for AP Newswire, Business Wire, and PR Newswire than for more traditional sources of news content. When sampling press releases, constructing weeks on a quarterly basis provides more representative samples than constructing weeks on a full-year basis for some categories, particularly those tied to a fixed business cycle. The results support the idea that as information passes through more media gatekeepers, who limit and standardize content, the sample sizes required for content analysis diminish.
      pubtype: Academic Journal
      doctype: Article
      src: R
    language: English
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