Automaticity and word perception: evidence from Stroop and Stroop dilution effects.

The Stroop effect is cut in half by adding a neutral word to the display. D. Kahneman and D. Chajczyk's (1983) “attention capture” account of “Stroop dilution” holds word recognition to be involuntary but strictly serial. The authors compared attention capture to 3 alternatives involving parallel...

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Published in:Journal of Experimental Psychology. Learning, Memory & Cognition Vol. 21; pp. 1395 - 1412
Main Authors: Brown, Tracy L., Roos-Gilbert, Linda, Carr, Thomas H.
Format: Article
Published: American Psychological Association November 1995
Subjects:
Online Access:View this record in EBSCOhost
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      dt: November 1995
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      pub: American Psychological Association
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        10.1037/0278-7393.21.6.1395
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        atl: Automaticity and word perception: evidence from Stroop and Stroop dilution effects.
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          Brown, Tracy L.
          Roos-Gilbert, Linda
          Carr, Thomas H.
      su:
        Word recognition
        Stroop Color & Word Test
        Human information processing
        Psychology
        Reading
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        subj:
          Word recognition
          Stroop Color & Word Test
          Human information processing
          Psychology
          Reading
      ab: The Stroop effect is cut in half by adding a neutral word to the display. D. Kahneman and D. Chajczyk's (1983) “attention capture” account of “Stroop dilution” holds word recognition to be involuntary but strictly serial. The authors compared attention capture to 3 alternatives involving parallel rather than serial processing: In the lexicon, activation is divided among multiple words; postlexically, multiple words race for access to response processes; or prelexically, feature processing is degraded by multiple patterns whether or not they are words. Results support the latter. Multiple patterns are processed in parallel. If any are color words, Stroop effects occur but are reduced because any color word's input to lexical memory is lower in quality than if a single color word were the only pattern. Thus, lexical encoding is involuntary but can operate on several input representations in parallel, with effectiveness determined by input quality. Reprinted by permission of the publisher.
      pubtype: Academic Journal
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    language: English
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