| Sumario: | The writer discusses the neglect of the Internet and electronic campaigning by the political parties involved in the 1997 British general election. He evaluates the web sites of the Conservative, Labour, and Liberal Democrat parties and the SNP, arguing that the ability of the political parties to use the Internet effectively as a dynamic form of communication will be a measure of their ability to manage the digital age. He states that with the exception of the SNP site, which at least has some wit and energy, the parties' web pages are ponderous and unimaginative, betraying a lack of vision and a fear of losing that is underwritten by a closet contempt for the voter. He considers what this means in relation to the decisions that the next government will take about the digital age.
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