Tips from a Market Researcher.
The writer offers her observations and recommendations concerning efforts to bring the public's voice into government performance measurement in a meaningful fashion. She asserts that citizen surveys or focus groups undoubtedly work for municipal governments that want to reliably and systematically...
| Publicado en: | National Civic Review Vol. 97; no. 1; pp. 35 - 39 |
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| Formato: | Artículo |
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John Wiley & Sons, Inc.
Spring 2008
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=510793035&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 510793035 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 00279013 NTC jtl: National Civic Review issn: 00279013 maglogo: N pubinfo: dt: Spring 2008 vid: 97 iid: 1 pid: 62151 pub: John Wiley & Sons, Inc. artinfo: ui: 510793035 10.1002/ncr.203 ppf: 35 ppct: 4 formats: fmt: – @attributes: type: T – @attributes: type: P size: 299KB tig: atl: Tips from a Market Researcher. aug: au: Hochstein, Madelyn su: Focus groups Social surveys Citizen participation in local government sug: subj: Focus groups Social surveys Citizen participation in local government ab: The writer offers her observations and recommendations concerning efforts to bring the public's voice into government performance measurement in a meaningful fashion. She asserts that citizen surveys or focus groups undoubtedly work for municipal governments that want to reliably and systematically learn how the public thinks about and judges government performance. She identifies the unique purposes of citizen surveys and focus groups and emphasizes the importance of establishing clear aims, defining the sample, and calling in the experts in both instances. Furthermore, she highlights points to note when conducting focus groups and when conducting surveys and offers advice regarding data analysis and reporting. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
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