Researching developmental uses and formats of rural radio: A development broadcasting approach.
How should scholars approach the study of the developmental uses of rural radio? What is the theoretical framework within which to locate the study of rural radio formats employed as development communication? To answer these questions, this brief critique develops a theoretical matrix to be used as...
| Published in: | Radio Journal: International Studies in Broadcast & Audio Media Vol. 8; no. 2; pp. 141 - 160 |
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| Format: | Article |
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Intellect Ltd.
January 2011
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| Online Access: | View this record in EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=510972833&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 510972833 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 14764504 L2N jtl: Radio Journal: International Studies in Broadcast & Audio Media issn: 14764504 maglogo: N pubinfo: dt: January 2011 vid: 8 iid: 2 pid: 12270 pub: Intellect Ltd. artinfo: ui: 510972833 ppf: 141 ppct: 19 formats: fmt: – @attributes: type: T – @attributes: type: P size: 201KB tig: atl: Researching developmental uses and formats of rural radio: A development broadcasting approach. aug: au: Manyozo, Linje su: Radio broadcasting Radio in rural development sug: subj: Radio broadcasting Radio in rural development keyword: Radio broadcasting -- International aspects ab: How should scholars approach the study of the developmental uses of rural radio? What is the theoretical framework within which to locate the study of rural radio formats employed as development communication? To answer these questions, this brief critique develops a theoretical matrix to be used as an analytical framework for positioning any discussion of rural radio as a development communication pathway. Building on rural radio case studies from the world over, the discussion propounds three trajectories encompassing linear-external, shared-bottom up and self-bottom up approaches, which formulate a matrix for understanding the use of rural radio in development. Reprinted by permission of the publisher. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
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