A matter of wording: Microsoft moves carefully to shore up China business.

Microsoft's swift move to head off a potential disaster when Beijing officials discovered the phrase “communist bandits” embedded in the Windows 1995 Chinese-character selection system is part of the company's new, conciliatory approach on the Chinese mainland. Microsoft is tying up with key compani...

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Detalles Bibliográficos
Publicado en:Far Eastern Economic Review Vol. 159; pp. 72 - 74
Autores principales: Forney, Matt, Fluendy, Simon, Thornton, Emily
Formato: Artículo
Publicado: Review Publishing Company Ltd. October 10 1996
Materias:
Acceso en línea:Ver este registro en EBSCOhost