A COMPUTER-GENERATED SAMPLING TABLE FOR SELECTING RESPONDENTS WITHIN HOUSEHOLDS.

It is desirable to select a respondent within each household by the least complicated, least time-consuming, and least rapport-straining method available. The technique developed by Carter and Troldahi meets each of these conditions very well, but more than the four original versions of the sampling...

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Detalles Bibliográficos
Publicado en:Public Opinion Quarterly Vol. 29; no. 3; pp. 431 - 437
Autores principales: Paisley, William J., Parker, Edwin B.
Formato: Artículo
Publicado: Oxford University Press / USA Fall65
Materias:
Acceso en línea:Ver este registro en EBSCOhost
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          Paisley, William J.
          Parker, Edwin B.
        affil:
          Assistant Professor of Communication, Stanford University.
          Associate Professor of Communication, Stanford University.
      su:
        Statistical sampling
        Respondents
        Households
        Social surveys
        Interviewing
        Public opinion
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        subj:
          Statistical sampling
          Respondents
          Households
          Social surveys
          Interviewing
          Public opinion
      ab: It is desirable to select a respondent within each household by the least complicated, least time-consuming, and least rapport-straining method available. The technique developed by Carter and Troldahi meets each of these conditions very well, but more than the four original versions of the sampling table are required if selection error is to be minimized. The "Stanford modification" of the Carter-Troldahi technique uses the computer to circumvent the question of practicality (which dictated that only four versions be prepared) and to permit the preparation of as many versions as are needed-sixty. Be- sides providing an excellent sampling table for use in telephone and doorstep interviews, this project illustrates one way in which the computer may step out of its role as data analyst and help at the other end of a survey as well.
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    language: English
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