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The Business of Software Don't Bring Me a Good Idea.

The article examines how employees may present opportunities for revenue growth, such as new products and new customers, to managers whom they are attempting to convince to buy in to software quality and process change initiatives. The author discusses the need for obtaining sponsorship for software...

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Published in:Communications of the ACM Vol. 54; no. 1; pp. 27 - 30
Main Author: Armour, Phillip G.
Format: Article
Published: Association for Computing Machinery Jan2011
Subjects:
Computer software quality control
Revenue
Corporate sponsorship
Computer software development
Gagnard, Jim
Kalich, Jason
Online Access:View this record in EBSCOhost

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