Change is here.
The author discusses about the changes in the publishing sector and their impact on the markets and customers. He believes that in supermarkets all over Great Britain will focus on creating specialist stores that markets various media including books, games, and DVDs. The author tells that the onlin...
| Publicado en: | Bookseller no. 5476; p. 15 |
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| Autor principal: | |
| Formato: | Opinion |
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Bookseller Media Ltd
4/15/2011
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| Materias: | |
| Acceso en línea: | Ver este registro en EBSCOhost |
| Sumario: | The author discusses about the changes in the publishing sector and their impact on the markets and customers. He believes that in supermarkets all over Great Britain will focus on creating specialist stores that markets various media including books, games, and DVDs. The author tells that the online retailers will play more roles in marketing of book titles of publishers as they depend more on electronic books for sales growth and digital programmes for their marketing strategies. |
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