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Downward pressure on e-book prices squeezes publisher revenue as print falls.

The article reports that consumer demand for low prices could mean that the shift to digital format could increase the costs for British publishers unless they develop new revenue streams in 2011. According to Ian Hudson, deputy chief executive officer (CEO) of Random House United Kingdom (UK), the...

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Published in:Bookseller no. 5480; p. 4
Main Author: Page, Benedicte
Format: Article
Published: Bookseller Media Ltd 5/13/2011
Subjects:
Consumer behavior
Business revenue
Publishing
Sales forecasting
Electronic books
United Kingdom
Online Access:View this record in EBSCOhost
Summary:The article reports that consumer demand for low prices could mean that the shift to digital format could increase the costs for British publishers unless they develop new revenue streams in 2011. According to Ian Hudson, deputy chief executive officer (CEO) of Random House United Kingdom (UK), the sale of electronic books could exceed 8 percent of trade publishers' sales in 2011 and 15 percent in 2012.