Implicit race bias revisited: On the utility of task context in assessing implicit attitude strength
Abstract: Decades of research have shown that many people harbor implicit attitudes that are positive toward Whites relative to Blacks. With some notable exceptions, these findings are almost always obtained using implicit attitude tasks that assess attitudes toward Whites and Black simultaneously....
| Publicado en: | Journal of Experimental Social Psychology Vol. 48; no. 1; pp. 366 - 371 |
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| Autores principales: | , |
| Formato: | Artículo |
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Academic Press Inc.
Jan2012
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=67715998&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 67715998 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 00221031 JEZ jtl: Journal of Experimental Social Psychology issn: 00221031 maglogo: N pubinfo: dt: Jan2012 vid: 48 iid: 1 pid: 735 pub: Academic Press Inc. artinfo: ui: 67715998 10.1016/j.jesp.2011.06.010 ppf: 366 ppct: 5 formats: tig: atl: Implicit race bias revisited: On the utility of task context in assessing implicit attitude strength aug: au: Scherer, Laura D. Lambert, Alan J. affil: VA Ann Arbor Center for Clinical Management Research, USA University of Michigan, USA Washington University in St. Louis, USA su: Racism Discrimination (Sociology) Attitude (Psychology) Psychological research Affect (Psychology) Task analysis Implication (Logic) Measurement sug: subj: Racism Discrimination (Sociology) Attitude (Psychology) Psychological research Affect (Psychology) Research and Development in the Social Sciences and Humanities Task analysis Implication (Logic) Measurement keyword: Context effects Contrast effects Evaluative priming Implicit attitudes Implicit race bias Context effects Contrast effects Evaluative priming Implicit attitudes Implicit race bias ab: Abstract: Decades of research have shown that many people harbor implicit attitudes that are positive toward Whites relative to Blacks. With some notable exceptions, these findings are almost always obtained using implicit attitude tasks that assess attitudes toward Whites and Black simultaneously. This makes it difficult to determine whether implicit race bias effects are the result of strong liking for Whites, dislike for Blacks, or both. The present article reports results from a study in which participants'' automatic bias towards Blacks and Whites is assessed across multiple evaluative contexts. Results show consistent negative automatic attitudes towards Blacks, but there was considerable variability in participants'' attitudes toward Whites. Consistent with the idea that strong attitudes are less contextually sensitive than weaker attitudes (e.g. ), it is concluded that participants harbor strong automatic bias against Blacks, but not strong favoritism for Whites. Implications for a context-centered approach to implicit attitude measurement are discussed. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
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