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Of mice and men.

Reports on Logitech, the small, nine-year-old Swiss company which is the world's leading supplier of computer mice. Direct sale of its own products through outlets; Manufacturing where labor supply is cheap; Profits; Next big project is the hand-held scanner.

Publicado en:Economist Vol. 316; no. 7662; p. 69
Formato: Artículo
Publicado: Economist Newspaper Limited 7/7/1990
Materias:
Mice (Computers)
Logitech Inc.
Computer input-output equipment
Corporate finance
Factors of production
Product management
Acceso en línea:Ver este registro en EBSCOhost
Sumario:Reports on Logitech, the small, nine-year-old Swiss company which is the world's leading supplier of computer mice. Direct sale of its own products through outlets; Manufacturing where labor supply is cheap; Profits; Next big project is the hand-held scanner.