And the losers are.

Presents information on various companies in the personal computer (PC) industry. Strategy adopted by Eckhard Pfeiffer, chairman of Compaq Computer Corp., for the recovery of the company from a troubled phase; Introduction of a new range of PCs, by Compaq, that were a third cheaper than their predec...

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Detalles Bibliográficos
Publicado en:Economist Vol. 332; no. 7881; pp. 6 - 9
Autor principal: Haynes, Peter
Formato: Artículo
Publicado: Economist Newspaper Limited 9/17/1994
Materias:
Acceso en línea:Ver este registro en EBSCOhost
Descripción
Sumario:Presents information on various companies in the personal computer (PC) industry. Strategy adopted by Eckhard Pfeiffer, chairman of Compaq Computer Corp., for the recovery of the company from a troubled phase; Introduction of a new range of PCs, by Compaq, that were a third cheaper than their predecessors--and which undercut the price of many rivals; Information that according to Dataquest Inc., Compaq overtook IBM Corp. and Apple Computer Inc. in 1994 to become the world's largest PC maker, with a 10% share of the global market by volume; Information that in the first half of 1994, Compaq made a profit of $423 m, more than double the level in the same period of 1993; Claim that this year, as IBM continues to lose market share to rivals such as Compaq, its PC unit is almost certain to lose money; Details of the recent mergers in the industry.