The `Greening' of Organizational Change: A Case Study.
ABSTRACT There are many emerging corporate strategies designed to make large, complex business enterprises more responsive to environmental concerns. One major corporate innovation that has a direct environmental impact is the increased use of telework options for employees. These programmes signifi...
| Published in: | Innovation: The European Journal of Social Sciences Vol. 8; no. 2; pp. 221 - 234 |
|---|---|
| Main Authors: | , |
| Format: | Article |
| Published: |
Taylor & Francis Ltd
Jun95
|
| Subjects: | |
| Online Access: | View this record in EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=ssf&AN=9510181866&site=ehost-live header: @attributes: shortDbName: ssf uiTerm: 9510181866 longDbName: Social Sciences Full Text (H.W. Wilson) uiTag: AN controlInfo: bkinfo: jinfo: jid: 13511610 IVT jtl: Innovation: The European Journal of Social Sciences issn: 13511610 maglogo: N pubinfo: dt: Jun95 vid: 8 iid: 2 pid: 377 pub: Taylor & Francis Ltd artinfo: ui: 9510181866 ppf: 221 ppct: 13 formats: fmt: @attributes: type: T tig: atl: The `Greening' of Organizational Change: A Case Study. aug: au: Grantham, Charles E. Paul, Eric D. su: California Environmental protection Business enterprises Telecommuting Air pollution Organizational change Labor productivity Business planning sug: subj: Environmental protection Business enterprises Telecommuting Air pollution Organizational change Labor productivity California Business planning ab: ABSTRACT There are many emerging corporate strategies designed to make large, complex business enterprises more responsive to environmental concerns. One major corporate innovation that has a direct environmental impact is the increased use of telework options for employees. These programmes significantly reduce the amount of employee travel, thereby reducing air pollution. However, adoption of telework programmes requires a change in organizational management strategies. The prevailing attitude of "If I can't see them, how do I know they are working" must be changed. This attitudinal change, coupled with the structural move towards the "virtual corporation' can be managed using existing organizational development strategies and tactics. The paper reports the results of several field studies in California which examined the phenomenon of telework. The studies consistently report increases in worker productivity of 16 per cent and a significant reduction of personal automobile travel of between 20-40 per cent while engaged in telework. The paper concludes with a set of recommendations for a management strategy for managing this change and highlights areas for future research. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: N holdings: @attributes: islocal: N |
|---|