Computing What Fits.

The article discusses the use of applications and pods to improve virtual and actual retail experience. Topics discussed include Romney Evans and Jessica Arrendondo Murphy's True Fit which offers a fit confidence engine that analyzes data to help consumers understand how the clothes and shoes they s...

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Bibliographic Details

Published in:	Communications of the ACM Vol. 57; no. 11; pp. 16 - 20
Main Author:	Shein, Esther
Format:	Article
Published:	Association for Computing Machinery Nov2014
Subjects:	Electronic commerce software Application software Mobile apps Retail industry software Online shopping Shopping Computer software
Online Access:	View this record in EBSCOhost