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|a Kotler, Philip
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| 245 |
1 |
0 |
|a Dirección de la mercadotecnia :
|b análisis, planeación, implementación y control /
|c Philip Kotler.
|
| 250 |
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|
|a 7a.ed.
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| 260 |
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|
|a México
|b Prentice Hall-Hispanoamericana
|c 1998
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| 300 |
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|a 843 p.
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|a ADMINISTRACION
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|z Señales de humedad por inundación 2020.
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