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|a Stanton, William J
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|a Fundamentos de marketing /
|c William J. Stanton, Michael J. Etzel, Bruce J. Walker ; traducción Rosa María Rosas Sánchez.
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| 250 |
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|a 10 a. ed.
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| 260 |
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|a México
|c 1998
|b McGraw-Hill
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| 300 |
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|a 885 p.
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| 650 |
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|a COMERCIALIZACION
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| 650 |
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4 |
|a MARKETING
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| 700 |
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|a Etzel, Michael J.
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|a Walker, Bruce J.
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