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De la propaganda al marketing político neoliberal : las campañas del PAN México /

Main Author: Córdova Morales, Ursula Viridiana (Author)
Other Authors: Juárez-Gámiz, Julio (contributor agent of text.)
Format: Electronic eBook
Language:Spanish
Published: Madrid : Bubok Editorial, [2018]
Subjects:
Campaign management.
Political campaigns.
Communication in politics.
Online Access:Digitalia Hispánica
Physical Description:1 online resource : illustrations.
Bibliography:Includes bibliographical references.
ISBN:9788468521008

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