'We Care', and 'They Need Help': The Disabled in the Print Media.
In this paper, we examine the way a leading Malaysian newspaper represents the act of charitable giving on the part of big corporate organisations that take on the role of benefactor in order to fulfil their corporate social responsibilities. Drawing on the methodology of critical discourse analysis...
| Publicado en: | Pertanika Journal of Social Sciences & Humanities Vol. 22; pp. 17 - 32 |
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| Autores principales: | , |
| Formato: | Artículo |
| Publicado: |
Universiti Putra Malaysia
2014
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| Materias: | |
| Acceso en línea: | Ver este registro en EBSCOhost |