The Interactivity of Corporate Websites: A Comparative Study.

This paper reports on the results of a study on a corpus of corporate websites of British and Italian Micro, Small and Medium Enterprises communicating in English, with reference to their degree of interactivity with their (prospective) customers. The comparison of the communicative and linguistic s...

Descripción completa

Detalles Bibliográficos

Publicado en:	Textus Vol. 26; no. 1; pp. 45 - 56
Autor principal:	Facchinetti, Roberta
Formato:	Artículo
Publicado:	Carocci Editore Jan-Apr2013
Materias:	Computer networks in business enterprises Websites Computer networks Small business Business communication
Acceso en línea:	Ver este registro en EBSCOhost