Marketing and Internet professionals' fiduciary responsibility: a perspective on spyware.

While Internet usage has become a widely accepted marketing vehicle, ethical issues continue to develop without clear guidance. Today controversies abound regarding 'passive devices' technologies for collecting information about Internet users. Passive data collection techniques include such softwar...

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Detalles Bibliográficos
Publicado en:Journal of Internet Commerce Vol. 5; no. 3; pp. 109 - 127
Autores principales: Marshall KP, Swartwout N
Formato: tables/charts Journal Article
Publicado: Taylor & Francis Ltd 2006
Acceso en línea:Ver este registro en EBSCOhost