Evidence of a dose-response relationship between 'truth' antismoking ads and youth smoking prevalence.

OBJECTIVES: In early 2000, the American Legacy Foundation launched the national 'truth' campaign, the first national antismoking campaign to discourage tobacco use among youths. We studied the impact of the campaign on national smoking rates among US youths (students in grades 8, 10, and 12). METHOD...

Full description

Bibliographic Details
Published in:American Journal of Public Health Vol. 95; no. 3; pp. 425 - 432
Main Authors: Farrelly MC, Davis KC, Haviland ML, Healton CG, Messeri P
Format: research tables/charts Journal Article
Published: American Public Health Association Mar2005
Online Access:View this record in EBSCOhost