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Understanding the health care market requires understanding its customers as people, not as patients.
| Published in: | Nursing Management Vol. 33; no. 2; pp. 43 - 45 |
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| Main Authors: | , |
| Format: | Journal Article |
| Published: |
Lippincott Williams & Wilkins
Feb2002
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| Online Access: | View this record in EBSCOhost |
| Summary: | Understanding the health care market requires understanding its customers as people, not as patients. |
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