SEO: Still a skill for your toolbox.
The article offers information on search engine optimization (SEO) and offers suggestion for its optimum use by mass media for audiences engagement with their news articles. Topics discussed include use of free and limited tools and purchasing a account with software company Moz for use of appropria...
| Publicado en: | Quill Vol. 104; no. 6; pp. 28 - 29 |
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| Formato: | Artículo |
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Society of Professional Journalists Foundation Inc
Nov/Dec2016
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| Acceso en línea: | Ver este registro en EBSCOhost |
| Sumario: | The article offers information on search engine optimization (SEO) and offers suggestion for its optimum use by mass media for audiences engagement with their news articles. Topics discussed include use of free and limited tools and purchasing a account with software company Moz for use of appropriate keywords for researchability enhancement, use of an appropriate page title for news article and use of a short Uniform Resource Locator (URL) consisting of main keywords. |
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