Understanding the Message of Understanding Media.

Understanding Mediais Marshall McLuhan’s most influential book, and the work that is most central to the field of media ecology. The first chapter is devoted to his most important statement,the medium is the message, an aphorism that contains multiple meanings that need to be unpacked. For example,...

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Detalles Bibliográficos
Publicado en:Atlantic Journal of Communication Vol. 25; no. 4; pp. 244 - 255
Autor principal: Strate, Lance
Formato: Artículo
Publicado: Taylor & Francis Ltd 2017
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Acceso en línea:Ver este registro en EBSCOhost