Location‐aware targeted influence maximization in social networks.

In this paper, we study the location‐aware targeted influence maximization problem in social networks, which finds a seed set to maximize the influence spread over the targeted users. In particular, we consider those users who have both topic and geographical preferences on promotion products as tar...

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Detalles Bibliográficos
Publicado en:Journal of the Association for Information Science & Technology Vol. 69; no. 2; pp. 229 - 242
Autores principales: Su, Sen, Li, Xiao, Cheng, Xiang, Sun, Chenna
Formato: algorithm equations & formulas research tables/charts Journal Article
Publicado: Wiley-Blackwell Feb2018
Acceso en línea:Ver este registro en EBSCOhost