SAMPLING MASS MEDIA CONTENT: THE USE OF THE CLUSTER DESIGN.
Studies utilizing content analysis have appeared with increasing frequency in literature of the social sciences over the past thirty years. During this period this technique has been employed in a wide variety of sociological researches in such areas of interest as culture and cultural change, race...
| Publicado en: | American Sociological Review Vol. 21; no. 6; pp. 729 - 734 |
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| Formato: | Artículo |
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Sage Publications Inc.
Dec56
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| Acceso en línea: | Ver este registro en EBSCOhost |