A Skinner box for software.
The article discusses the importance of understanding digital advertising through understanding its algorithms. Topics covered include the challenges being faced by researchers, such as Alan Mislove of the Northeastern University in Boston, Massachusetts, who study algorithms and the functions of th...
| Publicado en: | Economist Vol. 426; no. 9084; pp. 71 - 73 |
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| Formato: | Artículo |
| Publicado: |
Economist Newspaper Limited
3/24/2018
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| Materias: | |
| Acceso en línea: | Ver este registro en EBSCOhost |
| Sumario: | The article discusses the importance of understanding digital advertising through understanding its algorithms. Topics covered include the challenges being faced by researchers, such as Alan Mislove of the Northeastern University in Boston, Massachusetts, who study algorithms and the functions of the Skinner box, which standardized the process of behavioral experimentation, that invented by Mislove together with a group of researchers at the Massachusetts Institute of Technology (MIT). |
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