Collins spreads the light.
A new look for reference publisher Collins was unveiled this week at HarperCollins' sales conference in London, England, following a comprehensive redesign by Mark Thomson, the publisher's art director. The look--which includes a new logo, typography and page design--will be on display on Collins ti...
| Published in: | Bookseller no. 5121; pp. 29 - 31 |
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| Format: | Article |
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Bookseller Media Ltd
3/26/2004
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| Online Access: | View this record in EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=12865941&site=ehost-live header: @attributes: shortDbName: hlh uiTerm: 12865941 longDbName: Humanities International Complete uiTag: AN controlInfo: bkinfo: jinfo: jid: 00067539 IYR jtl: Bookseller issn: 00067539 maglogo: N pubinfo: dt: 3/26/2004 iid: 5121 pid: 75456 pub: Bookseller Media Ltd artinfo: ui: 12865941 ppf: 29 ppct: 2 formats: fmt: @attributes: type: T tig: atl: Collins spreads the light. aug: au: Page, Benedicte su: Publishing HarperCollins Publishers Ltd. Webster, Thomas Thomson, Mark Book industry sug: subj: Publishing HarperCollins Publishers Ltd. Webster, Thomas Thomson, Mark Book industry ab: A new look for reference publisher Collins was unveiled this week at HarperCollins' sales conference in London, England, following a comprehensive redesign by Mark Thomson, the publisher's art director. The look--which includes a new logo, typography and page design--will be on display on Collins titles from the autumn. The initiative has come following the arrival of Collins managing director Thomas Webster, who joined the publisher three years ago from Oxford University Press. The purpose of the rebranding was not just to refresh the look of Collins, Webster says, but to assist the company on a deeper level in defining its identity and long-term strategy in the market. pubtype: Trade Publication doctype: Article src: R language: English refInfo: copyright: @attributes: flag: Y custom: Copyright of Bookseller is the property of Bookseller Media Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. item: Bookseller holder: Bookseller Media Ltd dt: @attributes: year: 2004 holdings: @attributes: islocal: N |
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