Corporate social responsibility and multinational enterprise identity: insights from a mining company's attempt to localise in Ghana.
This paper investigates how a US gold mining multinational enterprise (MNE) - one of the world's largest - operates its subsidiaries in various parts of the world by creating a unique ‘glocal identity’. The US parent company has experienced several significant challenges across its network of subsid...
| Published in: | Social Identities Vol. 24; no. 5; pp. 604 - 624 |
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| Main Authors: | , , , , |
| Format: | Article |
| Published: |
Taylor & Francis Ltd
Sep2018
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| Subjects: | |
| Online Access: | View this record in EBSCOhost |