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Turista 2.0, comportamiento y uso de los medios sociales.

When referring to tourism activity we study experiences and the use of social media allowing tourists 2.0 to have a first approach to their destination, generating a foregoing experience that motivates and influences the selection process. This research reviewed, from 2012 to 2016, the behavior of t...

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Published in:Chasqui (13901079) no. 137; pp. 209 - 226
Main Authors: ALTAMIRANO BENÍTEZ, Verónica, TÚÑEZ LÓPEZ, Miguel, MARÍN GUTIÉRREZ, Isidro
Format: Article
Published: Ciespal abr-jul2018
Subjects:
Tourism
Social media
Online social networks
Tourists
Communication
Digital media
Online Access:View this record in EBSCOhost