'The most popular star-tutor of English': discursive construction of tutor identities in shadow education.
Private tutoring has become a widespread phenomenon worldwide, partly due to the global trend of marketisation and commodification of education. Informed by a discursive view of identity and through multimodal discourse analysis, this study aims to unveil part of the shadow education discourse by in...
| Publicado en: | Discourse: Studies in the Cultural Politics of Education Vol. 41; no. 1; pp. 153 - 169 |
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| Autores principales: | , |
| Formato: | Artículo |
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Taylor & Francis Ltd
Feb2020
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| Acceso en línea: | Ver este registro en EBSCOhost |
| fields | @attributes: recordID: 1 pdfLink: plink: https://search.ebscohost.com/login.aspx?direct=true&db=hlh&AN=141412005&site=ehost-live header: @attributes: shortDbName: hlh uiTerm: 141412005 longDbName: Humanities International Complete uiTag: AN controlInfo: bkinfo: jinfo: jid: 01596306 54J jtl: Discourse: Studies in the Cultural Politics of Education issn: 01596306 maglogo: N pubinfo: dt: Feb2020 vid: 41 iid: 1 pid: 377 pub: Taylor & Francis Ltd artinfo: ui: 141412005 10.1080/01596306.2018.1488241 ppf: 153 ppct: 16 formats: fmt: – @attributes: type: T – @attributes: type: P size: 1.3MB tig: atl: 'The most popular star-tutor of English': discursive construction of tutor identities in shadow education. aug: au: Yung, Kevin Wai Ho Yuan, Rui affil: Department of Curriculum and Instruction, The Education University of Hong Kong, Hong Kong, China Department of English Language Education, The Education University of Hong Kong, Hong Kong, China su: Discourse analysis Tutors & tutoring Online identities Hong Kong (China) sug: subj: Hong Kong (China) Discourse analysis Tutors & tutoring Online identities keyword: biography Hong Kong identity language education marketisation multimodal discourse analysis Private tutoring shadow education ab: Private tutoring has become a widespread phenomenon worldwide, partly due to the global trend of marketisation and commodification of education. Informed by a discursive view of identity and through multimodal discourse analysis, this study aims to unveil part of the shadow education discourse by investigating the identities of 41 English language tutors portrayed in their biographies on the websites of six leading tutorial schools in Hong Kong. The findings suggest that the tutors project identities as (1) an authoritative exam expert, (2) a popular star, and (3) a well-qualified English language teacher. These multiple identities overlap and collectively create an 'exam expert-star-teacher' hybrid identity. The study sheds light on how implicit values and beliefs about shadow education are created and manifested in educational and social discourses, particularly when biography in tutorial advertisements is a prevailing commercial genre with promotional purposes. pubtype: Academic Journal doctype: Article src: R language: English refInfo: copyright: @attributes: flag: Y custom: Copyright of Discourse: Studies in the Cultural Politics of Education is the property of Taylor & Francis Ltd and its content may not be copied or emailed to multiple sites without the copyright holder's express written permission. Additionally, content may not be used with any artificial intelligence tools or machine learning technologies. However, users may print, download, or email articles for individual use. item: Discourse: Studies in the Cultural Politics of Education holder: Taylor & Francis Ltd dt: @attributes: year: 2020 holdings: @attributes: islocal: N |
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