How do we process prices? Electrophysiological evidence of componential analysis.

The aim of this study was to evaluate if the processing of prices (e.g., 8 euro) involves separate analysis of the digit (8) and the monetary category (euro). Event‐related potentials (ERPs) were recorded when participants performed a price comparison task in which a pair of prices was presented and...

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Detalles Bibliográficos
Publicado en:British Journal of Psychology Vol. 111; no. 3; pp. 473 - 492
Autores principales: Ojedo, Fernando, Macizo, Pedro
Formato: Artículo
Publicado: Wiley-Blackwell Aug2020
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Acceso en línea:Ver este registro en EBSCOhost