Exaggeration: Advertising, Law and Medical Quackery in Britain, c. 1840–1914.
This article revisits the nineteenth-century debate about medical quackery in Britain, to examine its implications for the history of modern advertising. It makes two related claims. First, the prevalent view of advertising as a field prone to exaggeration, often taken as obvious, has a legal histor...
| Publicado en: | Journal of Legal History Vol. 42; no. 2; pp. 202 - 232 |
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| Formato: | Artículo |
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Taylor & Francis Ltd
Aug2021
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| Acceso en línea: | Ver este registro en EBSCOhost |