The Portrayal of Men and Women in Digital Communication: Content Analysis of Gender Roles and Gender Display in Reaction GIFs.

This article explores gender roles and gender displays in animated GIFs. The 747 most popular reaction GIFs accessible via Tenor, Giphy, and Gfycat were content analyzed. An automated approach using machine learning and a human coding approach were used to code for primary characters. Findings revea...

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Detalles Bibliográficos
Publicado en:International Journal of Communication (19328036) Vol. 15; pp. 462 - 493
Autores principales: ÁLVAREZ, DIEGO, GONZÁLEZ, ALEJANDRO, UBANI, CRISTINA
Formato: Artículo
Publicado: University of Southern California, USC Annenberg Press 2021
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Acceso en línea:Ver este registro en EBSCOhost