Verbal Construction of Destination Image through Tourists' Word of Mouth with Guilin as a Reference for Destinations in China and around the World.

The discursive construction of strong and favorable destination image has been a recent topic of discussion in both discourse and tourism studies. Aiming at unpacking what image has been constructed about Guilin as a typical scenery destination in China, this study conducts a corpus based quantitati...

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Detalles Bibliográficos
Publicado en:African & Asian Studies Vol. 21; no. 1/2; pp. 1 - 26
Autores principales: Zhu, Jianbin, Xia, Jiangshan, Zhang, Shuanghua
Formato: Artículo
Publicado: Brill Academic Publishers 2022
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Acceso en línea:Ver este registro en EBSCOhost