Inside "Operation Change Agent": Mallinckrodt's Plan for Capturing the Opioid Market.

Context: The United States is deeply entangled in an opioid crisis that began with the overuse of prescription painkillers. At the height of the prescription opioid crisis (2006–2012), Mallinckrodt Pharmaceuticals was the nation's largest opioid manufacturer. This study explores Mallinckrodt's strat...

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Bibliographic Details
Published in:	Journal of Health Politics, Policy & Law Vol. 49; no. 4; pp. 599 - 631
Main Authors:	Eisenkraft Klein, Daniel, MacKenzie, Ross, Hawkins, Ben, Koon, Adam D.
Format:	Article
Published:	Duke University Press Aug2024
Subjects:	United States Language & languages Lobbying Health policy Marketing Oxycodone Emotions Motivation (Psychology) Organizational change Communication Public health Health promotion Sales personnel Pharmaceutical industry Opioid analgesics
Online Access:	View this record in EBSCOhost

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