Marketizing education: a microanalytic account.

The neoliberal turn has driven attempts to marketize education, but how does marketization occur? In this article I draw on ethnographic and linguistic-ethnographic methods to investigate marketization through a microanalytic lens. My investigation focuses on a team of educational professionals, who...

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Bibliographic Details

Published in:	Discourse: Studies in the Cultural Politics of Education Vol. 45; no. 4; pp. 464 - 480
Main Author:	Cohen, Etan
Format:	Article
Published:	Taylor & Francis Ltd Aug2024
Subjects:	Accounting education Power (Social sciences) Group dynamics Business models Ethnology
Online Access:	View this record in EBSCOhost